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Senior Analyst, Marketing Science

Company: VirtualVocations
Location: Canton
Posted on: March 28, 2025

Job Description:

A company is looking for a Senior Analyst for Applied Marketing Science.
Key Responsibilities

Develop advanced econometric models to assess marketing effectiveness and optimize spend
Design and measure lift tests for paid media incrementality and budget optimization
Serve as an internal consultant on paid media strategy and foster cross-functional relationships

Required Qualifications

5-7 years of experience in a data-driven role focused on marketing analytics
Expertise in forecasting, budget optimization, and experiment design
Advanced proficiency in SQL and Excel; experience with Python/R for statistical analysis
B.S. or M.S. degree in a quantitative field
Strong understanding of eCommerce and performance marketing metrics

Keywords: VirtualVocations, Canton , Senior Analyst, Marketing Science, Advertising , Canton, Ohio

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